Alongside Lawyers’ Committee for Civil Rights Under Law, Washington Council of Lawyers, and Emery Celli Brinckerhoff Abady Ward & Maazel LLP, the Washington-based Equal Rights Center has filed a groundbreaking lawsuit against Meta for racially biased higher education advertising practices.

According to the lawsuit, Meta’s advertising algorithm steers for-profit college ads toward Black users while disproportionately showing public non-profit university ads to white users—a violation of the D.C. Human Rights Act and Consumer Protection Procedures Act.

Many for-profit colleges have a history of leaving students with massive debt and fewer career opportunities. Black students deserve equal access to diverse higher education opportunities; they don’t deserve to be digitally redlined.

Learn more about the lawsuit: https://www.lawyerscommittee.org/new-lawsuit-challenges-big-tech-firm-meta-for-discrimination-in-advertising-higher-education-opportunities/